Of Mosquitoes, Tweets, Su-kam Inverters and Targeted Advertising

Last Sunday I was at my hometown. Thanks to the power cut policies of Karnataka govt, Power went off at 11pm.. buzzzz came in swarm of mosquitoes... and I tweeted :

Aur ek khoon bhari raat. Power cut + mosquitoes 

And here comes the reply from Su-Kam Inverters :

khoon bhari raat hi banate rahoge ya kucch aur option bhi dhundoge powercut ke liye

That's some real good use of social media for targeted advertising...
Impressed.